10/31/2014 1:34:35 AM

Marketing Prof Receives Prestigious Award

Friday, March 20, 2009

Cheryl Buff '82, Ph.D., associate professor of marketing, was honored with the Hormel Meritorious Teaching Award at the Marketing Management Association Conference yesterday. This award is given to marketing faculty members who exhibit evidence of teaching excellence. Buff was not present to accept the award because she had provided the opportunity for two Siena students to attend the conference in her stead.

Buff  teaches courses in Marketing, Consumer Behavior, and Retailing. Her research is in the areas of marketing ethics, brand strategies, market segmentation, interactive marketing, and pedagogy. She serves as faculty advisor to the 21st Century Leaders Society and to the Siena College Student Chapter of the American Marketing Association. Buff has been involved in numerous faculty/student research projets.

 


Contact: Allison Maloney
Contact E-mail: amaloney@siena.edu

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